Starting a website today is a standard practice for all businesses. Whether you have a small business or you’re an aspiring internet marketing professional, a website is as common as the business card today. There are several mistakes that can be made when you set out to begin working on your web presence, and it may shock you as to how easy it is to fall prey to issues you can avoid by simply paying attention. From web hosting problems, to domain registration issues, getting started on the wrong foot has never been so common. The following simple mistakes are just some things to be wary of when beginning your quest of internet domination.
Picking Lackluster Web Hosting
Web hosting is one of the biggest elements that you need to start a site. Picking the right web host should take you time and effort. You shouldn’t just go with the lowest priced company, and you shouldn’t involve yourself with “free” registries. Some companies will take your data and store it on a shared server, and cause you to have issues with your neighbors. Other companies will put you on a dedicated server and then place serious restrictions on your service. Then there are companies that give you free hosting and then charge you for every little tool you may need to set up even the most modest of sites. Finding a good company takes more time than just putting in “web host” into a search engine.
Registering A Bad Domain Name
A lot of domain names are registered without any thought. Just ask Mike Rowe, a high school student at the time of registering a domain that was somewhat similar to the giant computer company. It’s safe to say that he ended up having to give up the domain name. That’s just one of the many issues that you can run into when registering a good name for your website. Thinking about the registration in terms of SEO, ease of use, and suffice matters a great deal to the future of your site’s success. The wrong domain and you could end up seeing little to no traffic hit your website.
Not Taking Advantage of Free Applications
Let’s assume you find a good web host and you’ve set up your page, you may miss out on something big here. Most web hosting companies have free applications, marketing tools, and a great deal of other elements within their control panel that will help you make huge moves forward. The majority of web users do not even utilize them, even though they come standard with a subscription to any hosting plan. If you negate to use these, you may miss out on several things that could help you dominate your competition. From PPC coupons, to ecommerce elements, there’s a number of free solutions that come with hosting, especially when you go with a high quality company. If you find your host doesn’t provide any sort of tools or support, then perhaps they aren’t the best one to utilize for the long haul.
