Adding Media To Your Website To Increase Traffic
Traffic is the number one thing that you are going to want. No matter what niche you decide to get into, no matter what type of website you decide to build, there are a lot of things that you need to start working within. Focusing on the right parameters can help you get to the right elements overall. Imagine publishing a site that not only gets a lot of hits, but converts on the premise that you have in place. Do you want traffic that just comes to your site and leaves, or do you want it to convert at every corner? There’s a lot of elements to consider here. There are several media types that you can work within order to build consistent traffic, and that’s the thing that you will want to highlight in your internet marketing work. As such, the following are some of the most prominent pieces.
It’s a proven fact that adding media whether it be a video, images or audio can increase viewership and conversion rates so let’s cover some of the basic media options.
YouTube Video and Video Publishing
The very first and perhaps the most prominent is that of video publishing. Video publishing is an interesting solution that is going to help you get a lot of attention. You do not have to be a great media content generator to get this to help you build traffic. You can look into the public domain for royalty free videos that are within your niche. Once you download those files, you can start a channel within any major video sharing site and upload the files. Once they convert, you will want to fill out the title area, the meta area, and write a 200 word post that you can then publish and have a back-link pointed to your website. Video publishing not only creates consistent traffic, it can help you with conversions as it can help pre-selling those that are looking at the video update. You could also publish custom videos if you’d like, but you want to look at public domain options first. Traffic can definitely push people to your site.
A great way to use videos is to do a YouTube review of your product. If you are selling a product it’s a great way to explain how your product works. YouTube is a great source for product promotion and you’ll be surprised how much traffic and interest you’ll gain by doing a YouTube product review.
Infographics
Infographics are tricky. There are some that are already made and you can share, or you could purchase your own. You can find a lot of graphic designers that can help you here, but it could cost you a great deal. In terms of media, you may need to break up roughly 1,000 words of content into smaller chunks and illustrate them to prove a point. Look online for a lot of infographics and see how they have helped their respective domains get information, traffic and more. Done right, this media type can pull thousands of backlinks and tons of traffic down the line. It’s a matter that you need to consider as one of the most important elements of creating market share, and delivering information. The key is to have a good designer to assist you. Traffic will stream in if you can get this shared across a lot of other websites as well.
Slideshows (Power Point, Slide Share, and More)
There are several websites that you can publish slides on. This can turn into a clunky media type, but publishing these can help your traffic. You can work within power point, or other slide making programs. These can get you a lot of attention, but you have to work them in a proper fashion, with links embedded in them, and the right SEO context. It’s easy to upload these, but hard to get them to stick if you don’t have something valuable to share. At the same time, you can’t really do a lot of slides that have so much information that people just leave. There’s a balancing act here that is important. However, if you upload a lot of options, you will end up with a great opportunity to pull targeted traffic to your website.
Podcasts
If you have the gift of gab, you will want to turn on a microphone. Podcasts can help you build traffic. This may take a little time to find an audience, but if you are talking about topics that are related to a large niche, you will be able to pull some audience members from other sites. The goal here is not to just post frivolous elements, you will want to work on real topics that concern your niche. Whatever the case is, you can build towards a lot of traffic if you just stay consistent. You don’t have to make epic posts, you can work within short options, and just talk about the week’s concerns, or articles you read online, or just about anything. Podcasting takes a bit of time to create and build audience members, but you will need to work on the topic elements. Audio recordings live for a long time online, and you never know who will discover what you’ve talked about.
