Instagram Marketing Guide
One of the best social media websites right now is Instagram. This is a site that lets you share photographs from your life, and get interested viewers. But here’s the thing. If you use Instagram for marketing, you will be able to gain a powerful SEO push. Not everyone knows how to work with Instagram marketing. You may think that you do, but if you’re not getting a flood of traffic or sales from the site, you don’t know what you’re doing.
The following will illustrate why you should use Instagram marketing techniques. Not only that, you’ll find that there are a few things that can help you gain the upper hand. Whether you have a small website or a large one, you’ll gain followers with relative ease, if you just focus on a few things moving forward.
Why Use Instagram Marketing?
The first thing that you should know is simple. You should look at marketing within the scope of Instagram because you’ll be able to consistently speak to a large audience. Audiences right now are looking at Instagram in a large number than other sites.
There are several trends that spike online, sending traffic to pages of all types. Instagram is one of the main resources for this spike, and engagement is fast. Posting Mondays and Thursdays between 3 and 4 pm has found to be an incredible element of promotional consideration.
Why should you use Instagram marketing? It’s where millions of people are, and that’s where your business should be. Check out the Instagram Advertising page to learn how to get your business on Instagram.
Tell A Story With Instagram
Instagram allows you to tell stories with your images. You can have videos, you can have multiple images, and you can focus on telling stories like you would a slide show. No matter how you decide to use this feature, you need to work with it.
As far as Instagram marketing is concerned, you should take a photograph, record a video, and use that to help people get access to what you’re doing. Behind the scenes videos make for a lot of great attention online. This could very well pay off dividends in terms of marketing. When you tell a story, you are inviting people into your site. They are given access to things others do not get. That brings about great influence, down the line.
Give People Exclusive Deals
Stories only get posted for 24 hours and that’s it. When you use the story feature, make certain to offer a discount at times. No matter how your business runs, and no matter what you sell, make sure that you give people 24 hour sale elements. Whenever there’s a holiday, make sure that you work with Instagram marketing in this regard. A flash sale can bring about a lot of traffic to your site fast. When you advertise on Instagram make sure your AD links to a specific landing page and not just your home page.
Create Unique Content
Take the content that you have on your website, and shrink it down to the basic elements. Once you have the basic parts, use the story telling element in Instagram to educate your audience. Many Instagram stories today show people how to cook, clean, and much more. You could do the same for your industry.
As long as you post content that shows off what you do, and gives people a push in terms of education, you’ll have a positive configuration. As far as Instagram marketing, you can easily teach others a great deal, if you just focus on putting content into your website that matters.
Get People To Tag You In
Instagram allows people to use hashtags, and recommend other pages. You could harness your audience by giving them an incentive for posting your hashtag and site link. Simply ask people to tag you, and give them a discount or exclusive offerings if they do that. By encouraging your audience to help you, you’re going to end up with a positive position forward.
When you ask people to get involved with your marketing, they will oblige. That will help your page grow, not just on Instagram. You will find that SEO will sweep up your site and links and give you forward progression in marketing collateral.
Post Images Often
Do not leave your Instagram account alone. Make sure that you post images often. This is part of the easiest form of Instagram marketing. Without posting images, you will not see a big push forward. You will find that this is an easy path towards working with Instagram. However, you’ll need to add more stories, and use an educational edge. Done right, Instagram can send you a deluge of traffic, fast.