Content Marketing Strategies For Bloggers

How to spread the word about your brand using content marketing

When it comes to the internet, the marketing world keeps trumpeting that content is king. If that’s true, then you want to look into content marketing strategies that will help your blog take off into all new levels of success. That cannot be done if you just set up a site and start pushing your own free will out there. Sure, there are some iconoclasts that have been able to leverage a career with their blogs and haven’t focused on working within the parameters of any sort of marketing collateral, but they are few and far between. If you want to gain serious popularity, you’ll want to look into how many different content marketing strategies can help you gain leverage. The following are just some of the many ideas that you can test out.

Video Reviews

Video marketing is huge right now, and there appears to be no end in sight. One of the quickest ways that you can gain a lot of leverage is through the world of video reviews. Reviewing products, services, and anything that you can think of will give you a little bit of a push. This is not just something that comes into play for content marketing strategies, it also helps your SEO and brand awareness as well. It’s a good option that doesn’t get mentioned nearly as much in today’s internet marketing world.  With the power of Youtube you can really take advantage of video marketing by having people do video reviews of your service or product.

Written Reviews

Another great way to get started with popularizing your blog is through the use of written reviews. Content in the form of a 500 or even 1,000 word review will never go out of style. There are a lot of companies that are working within this realm and will give you serious leverage overall. Just remember to make sure that you are honest with your opinions and you don’t try to be too negative. While negative reviews are commonplace, you will want to factor in a real marketing push, rather than highlighting the negativity that most others will.

Previewing Material

When it comes to content marketing strategies, you may find that previews are a bit drab. However, you will be able to leverage a lot of affiliate marketing sales if you can put up the latest and breaking content about any new gadget or device. For instance, there are a lot bloggers that are making huge strides forward with previews of the IPhone 6 right now. It hasn’t even come out yet, but some bloggers already have serious pre-orders and more thanks to their content. Even if it’s a bag of lies, content is going to give you a push if you set it up the right way.

Current Event Commentary

Politics, entertainment, sports, or just about anything that has frequent updates is worth commenting on. You can find that you can get a lot of attention by simply commenting about the latest current events. Whether you have a strong opinion or you just want to play it up for news and focus, you’ll find that you can get a wide audience to funnel into your website. It’s important to check this out on a current basis as it could pay off dividends if you are part of the “breaking” news coverage for any particular event. All it takes is one event to go viral for your site to take off into all new fields.

Image Galleries

When in doubt, post up some images of your latest journey, or boredom. Whatever your day had, post images from it. You’ll find that you can get a good response from others that are either experiencing the same thing, or are willing to share your images with their social media sites and more. In some instances, as far as content marketing strategies are concerned, a well-placed image can get you a ton of monetary compensation. Just look into how Flickr has made some web users rich.

Video Responses

If you want to make an immediate impact and you want to work with content marketing strategies that will help you go viral, then look no further than video responses. This is one way to get into the nightly news, if you target it correctly and you work within the boundaries of internet celebrity. All you have to do is over react or have a strong opinion on a current event, and you will be on par with some of the more famous of video responders.

At the end of the day, the above ideas are definitely worth exploring on a lot of different levels. Don’t let yourself lose sight of the greater good that comes with these solutions. Focus on them, and build diverse content marketing strategies for maximum internet marketing reach.

Leave a Reply